
I. What ABCmouse is
ABCmouse, short for ABCmouse Early Learning Academy, is a high-quality children's online English learning product meticulously created by the American
company Age of Learning over several years.
On the PC side, it is a website, www.abcmouse.com, and on mobile, it is an application called "ABCmouse".
The meaning of ABCmouse is "learning ABC using a computer mouse". In other words, it means "letting children learn English through a computer
mouse".
II. Company Brand Background
Age of Learning was founded in 2007 and is headquartered in Los Angeles, California. California is also home to many technology and education companies, with Hollywood and Disney being iconic landmarks and important cultural industries in California. Therefore, this geographical location provides Age of Learning with abundant resources and collaboration opportunities, enabling it to collaborate with many professionals in the fields of technology and education innovation and thrive in California's technology ecosystem.
Age of Learning is a leading educational technology innovator in the United States and one of the largest internet children's enlightenment education companies in the United States, as well as a top unicorn company in children's English online courses.
III. Professional Team
ABCmouse's curriculum development team is strong. The consultants involved in curriculum design are experts who have been deeply engaged in the field of early childhood education and school education in the United States for many years. For example, the leaders of the development team are:
Kimberly Oliver Burnim
With 16 years of experience in early childhood education, she was awarded the "National Teacher of the Year Award" by former U.S. President George W. Bush in 2006, making her one of the three American early childhood educators to receive this honor in nearly 60 years.
Rebecca Palacios, PhD
An expert in early childhood education in the United States and the co-founder and former vice chairman of the National Board for Professional Teaching Standards (NBPTS).
Honored with the "2014 National Teacher Hall of Fame" by former U.S. President Obama.
The ABCmouse creative team is also professional. Members involved in website production and artistic creation are outstanding visual artists, designers, composers, musicians, voice actors, and computer programmers from the United States. The illustrations in online books, teaching games, puzzles, art activities, and various exquisite pictures in the printing area on the website are all created by these experienced artists.
The ABCmouse creative team is a pioneer in the world of animation. The animation, music, voice acting, etc., are all completed by a Hollywood film-level team from the United States, and the style is very similar to Disney animation, which children love at first sight. The voices used are recorded by personnel at the level of Midwestern U.S. broadcasters, and a strict system of voice selection and review ensures that every sound children hear is authentic English pronunciation.
IV. Honors and Recognitions
In 2010, ABCmouse was launched in Los Angeles by a top education team and served as a C-end product for children to use independently at home in the
United States. After more than ten years, it has been used by over 1.5 million American families, with 30 million loyal child users. ABCmouse is basically a
national-level English enlightenment course in the United States, with one out of every five American children using it.
Due to the love and recognition of parents and teachers, ABCmouse has won multiple awards in the United States, such as the Parents' Choice Gold Award,
the Mom's Choice Awards, the Best Educational APP Award, and the All-American Teacher's Choice Award.
The "Parents' Choice Award" is hosted by one of the oldest non-profit organizations in the United States and is known as the "Oscars of the Children's
Product Industry". Its aim is to select high-quality children's educational products.
ABCmouse won the highest award, the "Parents' Choice Gold Award", in its first participation in 2011.
The "Mother's Choice Award" is one of the most trusted awards in the United States. It mainly evaluates high-quality educational media, products, and
services for children and families comprehensively.
Because of its authoritative and professional content, ABCmouse is used by over 210,000 teachers in classroom teaching. Its outstanding teaching results have also earned ABCmouse the widely recognized education industry award in the United States, the "National Teacher's Choice Award".
Large-scale professional efficacy research confirms that ABCmouse helps students improve their English and math abilities.
Because of the love and support of parents, teachers, and children, ABCmouse has been among the top three in the education category bestseller list on the U.S. APP Store for many years, accumulating a large number of user reviews.
V. Product Advantages
Professional Quality:
ABCmouse's curriculum is designed by professional educators and early childhood education practitioners to ensure that the content meets teaching standards and children's learning needs. The creative team at ABCmouse consists of pioneers in the world of animation, ensuring high-quality content creation including visual arts, music, voice acting, and more.
Standard English pronunciation:
The voices used in ABCmouse are recorded by personnel at the level of Midwestern U.S. broadcasters, with a strict system of voice selection and review to ensure that every sound children hear is authentic English pronunciation.
Rich and Engaging:
ABCmouse offers a wide range of learning content covering various aspects of early childhood education, including letters, numbers, colors, shapes, music, art, reading, math, science, and more. This comprehensiveness allows children to access diversified knowledge on one platform. ABCmouse presents learning content in an interactive manner to stimulate children's interest and participation, enhancing learning effectiveness. With a reward mechanism, ABCmouse makes learning comprehensive, rich, and fun.
Personalized Learning:
ABCmouse provides personalized learning paths and content recommendations based on each child's learning level and interests, ensuring that every child can learn in a way that suits them best. ABCmouse offers personalized learning paths for each child, providing rich and engaging learning activities to promote academic success.
Family Engagement:
ABCmouse also provides a family learning center, allowing parents to understand their child's learning progress and achievements and participate in learning together with their child. This family engagement promotes parent-child interaction in education and strengthens the effectiveness of family education.
Safe and Convenient:
ABCmouse is a completely ad-free safe website, designed to allow children to focus on learning in an immersive English environment without distractions. It also enables busy parents to confidently let their children learn and improve independently.
ABCmouse supports computer PC, tablet, and mobile app platforms simultaneously. Users can choose according to their needs, making it very convenient. The website also has a time setting function, allowing for scientific time management of learning, forming good habits while protecting vision.
Research-Validated
ABCmouse is backed by rigorous research, demonstrating that it helps prepare young learners for kindergarten and beyond and make significant gains in early math and reading skills.
VI. Activity Types
ABCmouse is the leading and most comprehensive early learning program for children ages 2-8.
Expertly designed to help prepare young learners for kindergarten and beyond, it offers a research-validated. Curriculum for preschool, pre-K, kindergarten,
1st grade, and 2nd grade, with more than 10,000 individual Learning Activities and over 850 complete lessons along a Step-by-Step Learning Path.
ABCmouse English learning activities encompass a wide range of subjects including reading, mathematics, basic science, family, community, art, and music,
covering comprehensive American education content. Mainly through games, songs, books, and other means, it provides children with a round-the-clock,
all-English interactive learning environment. Guided by carefully designed learning paths by educational experts, every child can learn this global language
easily, naturally, and joyfully, just like learning their native language.